The Above Chronological Reconstruction Chrysler For...

The above chronological reconstruction reveals that Fiat would offer licenses to Chrysler for using its platforms for producing of fuel efficient cars, engines, components, and transmissions in Chrysler’s plants. Moreover, both the companies will also have access sharing their joint distribution networks. On the common ground, both the companies will have opportunities to produce small cars and premium priced cars efficiently; will have improved customer services, stronger management expertises, motivational leadership like Marchionne, and will have increased efficiency. Both the firms will have lead production capacity, will achieve stronger RD capabilities and abilities, share their expertises on fuel efficiency management, and will have efficient structure and controlling systems. For Fiat, this merger would offer opportunities to sell technologies that have brought about significant investments, and would have access to the world’s largest auto market by launching brand like Alfa Romeo and Fiat 500. Moreover, Fiat would have option to buy further 20% stakes of Chrysler after twelve months on top of the initial thirty-five percent stake in Chrysler. This would open the door of globalisation in the USA, couple of times tried and then ceased by the firm in the 2nd half of 20th century. Again, Fiat is acknowledged as a small company compared to other global players and the company is characterised by high structural costs and low utilisation of its production capacityShow MoreRelatedExploring Corporate Strategy - Case164366 Words   |  658 PagesECS8C_C01.qxd 22/10/2007 11:54 Page 597 CASE STUDIES ECS8C_C01.qxd 22/10/2007 11:54 Page 598 ECS8C_C01.qxd 22/10/2007 11:54 Page 599 Guide to using the case studies The main text of this book includes 87 short illustrations and 15 case examples which have been chosen to enlarge speciï ¬ c issues in the text and/or provide practical examples of how business and public sector organisations are managing strategic issues. The case studies which follow allow theRead MoreDeveloping Management Skills404131 Words   |  1617 Pagesand Byron vs. Thomas 278 Observer’s Feedback Form 278 5 GAINING POWER AND INFLUENCE 279 280 SKILL ASSESSMENT 280 Diagnostic Surveys for Gaining Power and Influence Gaining Power and Influence 280 Using Influence Strategies 281 SKILL LEARNING 283 Building a Strong Power Base and Using Influence Wisely 283 A Balanced View of Power 283 Lack of Power 283 Abuse of Power 285 Strategies for Gaining Organizational Power 286 The Necessity of Power and Empowerment 286 Sources of Personal Power 288